3 November 2010 Or… all business books were not created equal I recently spent half an hour in my local library browsing their business titles. The more books I flicked through, the…
Doing our bit for arts advocacy
Have you ever felt comforted by an old film or TV programme, felt energized by a live performance, thought ‘I can do that’, or, ‘I could never do that’? Putting aside the…
The ‘I’m Worth it’ Negotiation Exercise
This is a very simple exercise: spend 5 minutes convincing someone (recruit a friend or just write in a journal) why you are ‘worth it’. Think of a situation where you may…
Budget Notes
A budget – whether it is for a show, an exhibition, an event or a personal budget – is your roadmap. It allows you to look at the facts and make choices. …
10 years of producing in the arts … or running away with the circus
I spent the first ten years of my career not knowing what I wanted to be when I grew up. I tried many things, from devising market research projects to temping to…
Marketing Copy Hall of Fame – Gaza Project
Clear information, just long enough, and utterly compelling: GAZA: BREATHING SPACE How much would you pay to see a piece of theatre? How much would you pay for somebody else to see…
At the Theatre – ‘La Bete’
At the Theatre ‘La Bete’ – somehow, seeing Mark Rylance pick his nose on stage just did it for me. Wonderful acting… but why another play about the theatre? Why now? September…
2010 – A Year of Hospitality
Announcing a Year of Hospitality The financial belt-tightening is going to be with us for a while longer but I propose we counteract it with overwhelming hospitality. I have started to…
How not to Turn Away Industry People who Turn up to See Your Show
Managing the unexpected – a case study I was recently invited to see a new fringe play. I get a lot of invitations, but cannot attend a large part of them. However,…
Hotel Medea – Getting Audience Interaction Very Right
‘Hotel Medea’ – a powerful lesson in how to do audience interaction right. Top tips that occurred to me: do not single people out – let them join in or not with…